Today I went to Red Day. For those of you non-production folks, Red is an electronic moving picture camera system that has rocked the production world. With price point one decimal place less than competitors, Red has agonized, enabled, and amazed folks all at the same time (well maybe at different times…). Today was the public unveiling of Red’s latest physical and software editions and changes. It was a sales presentation as well a hands-on time with the toys plus time with three of Hollywood’s post production companies who are experienced in taking the raw Red images and turning them into finished images. Very impressive. Very very impressive!
Is the store I walked by just down the street from Red a “sign”?